Can I submit the ESTA application repeatedly if it has been rejected?
You will not be permitted to enter the United States under the Visa Waiver Program (VWP) if your ESTA application has been rejected. Instead, you must apply for a B-1/B-2 visa at a U.S. embassy or consulate.
You have 10 days after submitting your previous application to seek a new US ESTA if any of your circumstances have changed.
Your ability to travel under the Visa-Free program will be permanently banned if you provided inaccurate information in your ESTA application.